# True Food Nutrition

True Food Nutrition, based in Halifax, specialises in nutrition coaching for midlife women navigating hormonal changes, weight fluctuations and energy challenges. Founded on the understanding that women's bodies change significantly during midlife, the business addresses a genuine gap in support for this demographic.

The team—Nicola McDonald, Amanda Serif and Nicola Cunningham—work with women experiencing frustration that previous dietary approaches no longer work, unexplained weight gain despite unchanged eating habits, unpredictable energy levels, and confusion about appropriate nutrition for their changing bodies. They also support those considering weight loss medication but seeking alternative or complementary approaches.

What distinguishes True Food Nutrition is their hormone-focused methodology. Rather than offering generic weight loss programmes, they recognise midlife as a distinct physiological phase requiring tailored nutritional strategies. Their approach combines educational resources—evidenced by their free e-book—with personalised coaching and structured programmes.

The business operates a tiered service model, from accessible self-guided resources through to one-to-one consultations, ensuring they serve women at different stages of their health journey. Their messaging emphasises validation and empowerment; they acknowledge that the physical changes women experience are real, not imaginary, and position nutrition knowledge as the pathway to regaining control.

By combining scientific understanding of hormonal nutrition with genuine empathy for midlife challenges, True Food Nutrition offers women practical, evidence-based support rather than outdated diet culture messaging.